Innovator Series: Katie Sands

We caught up with Katie Sands, a young actress in New York City and the founder and creator of the fashion and lifestyle blog, HonestlyKate. As a NYC newbie and fashion enthusiast, Kate's journey as a young actress and her passion for style and design has connected with many women and built a loyal following. We were so curious to learn more about the inspiration and challenges Kate has faced creating her blog, and what she has planned next!

What inspired you to start the blog?

I started Honestly Kate as a fun way to share my love for fashion with my close family and friends. However, when my follower base began to grow I decided to keep the momentum going by reaching out to my favorite brands to collaborate.

Tell us about your blog's philosophy.

Just like the name suggests, Honestly Kate is all about authenticity. The brands I feature are all meaningful to me, and sharing them with “the girl curating her own future” brings me so much joy.

                           What makes your approach different and unique?

I like to think that I’m a relatable and approachable figure in the fashion space. There are so many blogs that I love, but always find that I can’t reach out to. I also fully believe in mixing low and high fashion. My looks are just as often relaxed and fun as they are edgy, and there’s really something for everyone when it comes to price and style.

Who are some other innovators/bloggers/designers that inspire you?

I am a HUGE fan of Chiara Ferragni of The Blonde Salad. Chiara has such an eccentric style, and I love the way she mix and matches tons of fabrics and prints. Also, Paola Alberdi of Blank Itinerary. Paola’s blog is fun and she isn’t afraid to take a risk.

What was an unexpected challenge you faced when building your blog.

I think it’s hard to really get your name out there. We live in a world where your follower count means everything. Not all brands want to collaborate with you because your follower base might not be as high as they want it to -- it’s sort of a catch 22.

At what point did you think, “now I've made it"?

I definitely haven’t hit that point yet, but it’s such a good feeling when people reach out to me via email or cell to ask me questions about my style or anything they want to know about something I’ve posted on my blog. It’s those moments where I think, wow, they really want my advice.

What's next for your blog and career?

I like to take it day by day because I’m also in an acting conservatory, William Esper, which takes up a lot of my time. But I am excited to say that I’ll be doing more collaborations with some of my favorite brands in the near future… but they’re a surprise for now!

Favorite beauty must have?

I love Skin Laundry’s 10-minute facial! I try to go at least once a week.

"I feel most beautiful when..."

I have a blowout! And when I’m surrounding by my closest friends and family.

Best piece of advice you've received in 5 words or less.

If you want it, ask.